New and improved L'Oréal Paris Excellence Creme Shade 5.3 Chocolate Praliné, Triple Advanced Care Colour with its new ritual enriched and boosted with Hyaluronic Acid, which attracts hydration thanks to its powerful molecule. The new formula provides 10x more hydration* and a 2x creamier colour blend**.
With protective actives, it protects and nourishes your hair before, during and after colouring with 100% grey coverage.
Radiant, long-lasting colour and nourishing sap seals cuticles for hair without weighing it down.
Take care of your colour, your scalp and your hair with L'ORÉAL PARIS Excellence Creme * Instrumental test ** vs. previous colouring mixture (Colouring Cream + Developer), instrumental viscosity test.
OPTION 1A: IF YOU COLOUR YOUR HAIR REGULARLY (EVERY 4-6 WEEKS)
Apply the mixture to the roots of dry, unwashed hair. Use the tip of the applicator to separate the hair. Once the roots are covered, massage and leave on for 20 min. Apply the rest of the product to the lengths and ends. Leave on for 10 minutes.
OPTION 1B: IF YOU ARE COLOURING YOUR HAIR FOR THE FIRST TIME.
Start applying the mixture to the roots of dry, unwashed hair. Use the tip of the applicator to separate the hair.
Spread and apply the rest of the product all over the hair and leave on for 30 minutes.
2. RINSE AND WASH GENTLY.
WITH THE NEW PH NEUTRAL SHAMPOO*. Enriched with Hyaluronic Acid, it moisturises and gently cleanses the scalp and hair.
3. APPLY THE NOURISHING SAP.
THE NEW ILLUMINATING NOURISHING SAP. Enriched with Hyaluronic Acid, it seals cuticles with moisture for nourished hair and long-lasting radiant colour.
Features
Lamellar technology: Adapts to the structure of the hair fibre for more effective colour application.
Triple care ritual with Hyaluronic Acid: 1.protects and nourishes the hair during colouring. 2. moisturises and gently cleanses the scalp 3. seals and nourishes the cuticles for nourished hair without weighing it down.
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